LinkedIn's Use Of AI: What You Need To Know About Your Data Privacy

Discover how LinkedIn utilizes user data to improve its services and develop artificial intelligence (AI) models. Learn how to opt out of data usage for AI training and access your data privacy settings.
AuthorSmitaSep 21, 2024
Linked In uses Users data to train Artificial Intelligence

In the realm of artificial intelligence (AI) development, data is the key ingredient that shapes the effectiveness of AI models. LinkedIn, a prominent professional networking platform, is no exception to this rule. They have recently updated their privacy policy to clarify how they utilize user data for AI development. 

This blog post aims to provide insights into the changes made by LinkedIn, the implications for users, and steps to manage your data privacy effectively.

Understanding LinkedIn's Updated Privacy Policy

LinkedIn has made it clear that they leverage personal data to improve, develop, and provide products and services. The new privacy policy explicitly states that they use user data to train AI models, create personalized experiences, and gain insights using AI and automated systems. 

The data they use includes information such as what users post, articles they share, their activity frequency, language preferences, and any feedback provided to the LinkedIn team.

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LinkedIn's Use Of Generative Artificial Intelligence (gen AI) and Other AI Features

LinkedIn's privacy policy update highlights the incorporation of generative AI (gen AI) and other AI features powered by Microsoft's Azure OpenAI service. This utilization expands their capabilities to enhance user experiences and improve the relevance of their services. 

However, it's important to note that LinkedIn was already using users' data for AI development prior to this update. Notably, this setting is enabled by default in LinkedIn accounts.

Protecting Your Data Privacy

LinkedIn acknowledges the importance of user privacy and has implemented measures to minimize personal data use and ensure confidentiality. The platform employs privacy-enhancing technologies to redact certain information from the training dataset when training AI models. 

Additionally, LinkedIn provides users with the option to opt out of having their data used for AI training. By accessing the "Data for Generative AI Improvement" member setting, users can choose to exclude their data from future model training. It's worth mentioning that this setting does not affect training that has already taken place.

Accessing Your Data Privacy Settings

For users who wish to review the information LinkedIn has gathered about them, the platform offers a feature that allows them to request a copy of their data. By navigating to the settings page and selecting "Data Privacy," users can choose the "Get a copy of your data" option. 

This provides an opportunity to understand the data LinkedIn has collected, including connections, contacts, account history, and information inferred based on users' profiles and activities.

In Short

As LinkedIn continues to refine its services and enhance user experiences through AI, it is vital for users to be aware of their data privacy rights and options. With the updated privacy policy, LinkedIn has taken a commendable step in transparency by explicitly stating their use of user data for AI development. By understanding the opt-out feature and accessing your data privacy settings, you can actively manage how your data is utilized.

Remember, your data has value, and ensuring its privacy is a shared responsibility between users and platforms like LinkedIn. Regularly reviewing your privacy settings and staying informed about policy updates will empower you to make well-informed decisions about your personal data as AI continues to shape the digital landscape.