Starting July 2025, Audi’s Q7, Q8, A8, and e-tron GT will feature Dolby Atmos. This upgrade delivers immersive 3D audio through Bang & Olufsen’s Premium 3D Sound System. It’s exclusive to higher-end trims, leaving models like Q5 out.
Dolby Atmos creates a three-dimensional soundscape, unlike standard surround systems. With up to 23 speakers, including roof-mounted ones, it surrounds passengers.
Drivers can access Atmos via Audi’s Application Store with Amazon Music or Tidal. The system integrates seamlessly with the car’s multimedia interface (MMI). A subscription to compatible streaming services is required.
This upgrade enhances the driving experience, making commutes feel like concerts. Research shows 70% of music lovers enjoy tracks while driving, reducing stress.
Some find Atmos’s moving sound distracting, per a CarBuzz review. Test-driving the system is recommended to ensure it suits you.
Audi’s move reflects its push for advanced tech in EVs and gasoline models. The e-tron GT and Q5 are getting modern infotainment upgrades.
Dolby Atmos positions Audi as a leader in luxury in-car audio. Success may bring it to more models.
